Digital Commerce Alliance Top 20 Women By Digital Commerce Alliance Since 2019, the Digital Commerce Alliance (DCA) has published a list of the top women in our industry. This year is no exception. For the fourth consecutive time, we are pleased to honor outstanding women in leadership positions at card-linking, banking, financial data, mobile wallet, digital advertising, fintech, payments and...

Digital Commerce Alliance (DCA) Announces 2022 Board Members Board Includes Industry Leaders from Sam’s Club, Bank of America, Microsoft, Mastercard, VantageScore, Among Others SAN FRANCISO (Feb. 8, 2022)—The Digital Commerce Alliance (DCA) today announced its 2022 board of directors. The global trade association, focused on commerce, card-linking, mobile wallets, and financial data, also released its slate of programming for the...

Digital Commerce Alliance Top 20 Women By Digital Commerce Alliance   The world has changed significantly since we last published our annual Top 20 Women in Digital Commerce list. A year ago, uncertainty was the watchword, prompting those in our industry to make shifts needed to manage in a pandemic world. While the risks are not totally behind us, companies...

Facing today’s new normal in the wake of Covid-19, companies in the digital commerce industry are re-evaluating, repositioning, and retooling the way they do business. Increasingly, women executives are taking the lead. The CardLinx Association researched women at the forefront of these efforts, and identified those making unprecedented strides. With membership spanning retail, fin-tech, mobile payments, digital advertising, banking and...

2020’s Silver Bullet for Bank Digital Engagement: Card-Linked Offers If you are a bank serving consumers or a payment card issuer considering ways to drive mobile and digital engagement while adding value for merchants, you are likely considering card-linked offers (CLO). Linking your customer’s mobile app to a payment card or mobile wallet saves consumers money, boosts retailer revenue–and drives...

Card-linked offers are no longer limited to banks and card issuers. General purpose mobile apps and websites are using the technology to get consumers to log in often, purchase more, and stay loyal. Free card linking programs are capitalizing on consumers’ desires to save money every day. The CardLinx Association is a non-profit trade group with members in 17 countries...

BY SILVIO TAVARES, PRESIDENT AND CEO, THE CARDLINX ASSOCIATION Reading tea leaves and gazing into crystal balls are two ways some say they can predict the future. I prefer a more grounded, fact based approach. Observation, conversation and data analysis are my tools of choice for forecasting what’s ahead in our industry. As CEO of a trade association with members...

THE TOP 10 BANKS AND CARD-ISSUERS THAT ARE LEADING THE PACK: If you are a bank serving consumers or a payment card issuer considering ways to drive mobile and digital engagement while adding value for merchants, you are likely considering card-linked offers (CLO). Linking your customer’s mobile app to a payment card or mobile wallet saves consumers money, boosts retailer...

Leading card issuers, financial institutions, retailers, card link technology and marketing technology innovators came together at CardLinx Canada to share key industry insights. Leaders from companies including Rakuten, RBC, TransUnion and Moneris were excited to share how they are using the latest technology to implement online-to-offline commerce. Executives from top companies in attendance included Samsung, MasterCard, Visa, Collinson Group, FIS,...

Rough Start for Facebook’s Libra Facebook’s Libra has had a difficult start and has faced a cold reception from regulators, banks and payment processors. As predicted by CardLinx in its May 3 Elinx Flash, security and fraud have taken center stage among chief concerns about Facebook’s crypto-currency. Regulators also feel threatened by Facebook’s intention to assume a quasi-governmental role in...

CardLinx member Rakuten announced today that it would launch a bank and card-issuing business in the USA. Rakuten is headquartered in Japan, where it is the number one e-commerce site and has rapidly become a top Japanese card issuer with its Rakuten Card payment card. In the USA, Rakuten owns the leading online-to-online affiliate network and has grown to become...

With explosive growth of mobile payments in Asia, it’s perfect timing for our Asia Forum today in Tokyo. Leading card issuers, banking institutions, e-tailers, retailers, business intelligence financial and marketing technology innovators from across Asia and the globe are coming together to share insights and explore the introduction of new payments and loyalty platforms. Leaders from companies including MasterCard, Yahoo...