Figg Uses CLO to Help Consumers Brave Recession Augeo, a St. Paul digital engagement company and card-linked technology provider to banks, announced it has acquired Empyr, the San Diego-based company that powers the Yelp card-linked offer program, among other leading publisher platforms. The two Cardlinx members will do business as Figg, with more than 60 million linked cards and $300...

New Clean Way to Pay: Mobile Wallets Surge on Covid 19 Fears Requiring no physical contact with merchant point-of-sale terminals, mobile wallets are increasingly viewed as a safer way to pay by consumers around the world. Fears that payment cards, cash and coins may be tainted with the coronavirus, and that touching in-store terminals might make shoppers sick, the use...

Augeo announced today that it will acquire fellow CardLinx member Empyr. The deal terms were not disclosed. Augeo is a leading digital engagement company and card-linked technology provider to banks. Empyr powers the Yelp card-linked offer program, among other leading publisher platforms. The new company will be called Figg and will have more than 60 million linked cards and $300...

According to recent news reports, US airlines are negotiating with major card-issuers to have the banks pre-buy miles. Most airlines have been hit hard by Covid-19, grounding as many as 70% of flights—and putting the industry in desperate need of cash. Card-issuers would buy airline loyalty points and link them to card spending as an incentive to drive card use....

Apple Card announced on Friday that its 3% cash-back card-linked offers at Walgreens would also be valid for drive-thru purchases and on purchases made through the drug retailer’s e-commerce site. Because of Covid-19, merchants are seeing a significant shift in sales to online, and away from in-store. CardLinx Insight: Covid-19 has upended many business models—including those related to card-linked offers....

Expect the Unexpected in Covid-19’s Wake In the uncertainty that surrounds the coronavirus, Silvio Tavares, CEO of industry trade association Cardlinx, shared perspectives with member executives around the world. Among topics discussed? Travel’s stalled, with hotel occupancy at just 15% and properties slated to close; credit card use is down, impacting the U.S. and other countries where consumer spending accounts...

By Silvio Tavares, CEO, The CardLinx Association At a time like this, when our personal lives and professional lives are unexpectedly upended, it‘s tough to stay optimistic—and not lose sight of unseen opportunities. As we witness the enormous scale of death, sickness and suffering caused by Covid-19, it can be difficult to see the silver lining. But it is often...

2020’s Silver Bullet for Bank Digital Engagement: Card-Linked Offers How do the best companies in the world build digital trust and data confidence with consumers? They do it by adhering to these 7 straightforward data best practices. CardLinx, a multi-industry trade association, recently completed a 1.5 year study and task force to identify key factors driving digital trust and data...

Technology companies providing card-linking solutions are enabling widespread adoption of card-linked programs. Increasingly retailers/merchants, financial institutions, card issuers—and consumers—are counting on innovative platforms now available to help card-linking grow. The CardLinx Association is a non-profit trade group with members in 17 countries and on four continents (www.cardlinx.org). Members include Microsoft, Rakuten, Samsung, UBS and RBC to name a few. CardLinx...

10 MERCHANTS LEAD THE CHARGE THE RUNNERS-UP The CardLinx Association, a non-profit trade group with members in 17 countries and on four continents (www.cardlinx.org), has its finger on the pulse of the card-link industry. Our team continuously monitors the marketplace to uncover the innovative ways merchants and retailers use card-linking to build affinity. Consideration for inclusion on the top-10 list...

2020’s Silver Bullet for Bank Digital Engagement: Card-Linked Offers If you are a bank serving consumers or a payment card issuer considering ways to drive mobile and digital engagement while adding value for merchants, you are likely considering card-linked offers (CLO). Linking your customer’s mobile app to a payment card or mobile wallet saves consumers money, boosts retailer revenue–and drives...

Card-linked offers are no longer limited to banks and card issuers. General purpose mobile apps and websites are using the technology to get consumers to log in often, purchase more, and stay loyal. Free card linking programs are capitalizing on consumers’ desires to save money every day. The CardLinx Association is a non-profit trade group with members in 17 countries...