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Commerce Blog

Insights and Trends to Empower Your Digital Commerce Strategy

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June 28, 2017
CardLinx’s Zurich Forum brought together leaders in card-linking and O2O to discuss the latest in European trends in digital and mobile commerce that are transforming the face of the consumer shopping experience across all European markets. These technologies include mobile wallets and card-linking. Presentations discussed the importance of reviews for small and mid-sized businesses, the opportunities and challenges for card-linking in...
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April 28, 2017
The hometown CardLinx Forum in San Francisco “Mobile Commerce and the Internet of Commerce Things” wrapped up on April 26th at the Pullman San Francisco Bay Hotel. The thought-provoking event included presentations on the future of card-linking and the online-to-offline commerce industry. From challenges to opportunities in the industry, presenters presented an array of card-linking technology that brings magic to...
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April 5, 2017
Check Out the Billion-Dollar Business That’s Getting Rid of Coupon-Clipping TheStreet.com recently captured the essence of card-linking with the headline: Just Like Magic: Card-Linking Takes the Work Out of Store Rewards Programs. CardLinx CEO Silvio Tavares was extensively quoted in the article. The reporter Valerie Young noted: Using a process known as card-linking, the invisible infrastructure of the web can...
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October 19, 2016
On Thursday, October 13, 2016, the CardLinx Internet of Commerce Things Forum convened leaders throughout the card-linking ecosystem to discuss new advances in technology that enables every internet-connected device to make purchases using card-linking. Over 130 C-suite level members and attendees came to San Francisco to collaborate, learn and strategize on the future of digital commerce, online-to-offline marketing and brand...
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September 20, 2016
Silvio’s banking.com article “Transforming Banking Through the Internet of Commerce Things” discusses how card-linking is changing the future of banking. Here’s an excerpt: Banks are in a unique position to shape what banking for the 21st century will look like when virtually any device can access the internet and become the payment. What makes IoCT possible is card-linking. It links an existing...
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September 16, 2016
The launch of iOS 1o for Apple iPhones includes two IoCT updates: Apple Pay enabled on mobile Safari and Siri can now help you order things. It’s always been challenging for retailers to get consumers to the finish line with mobile e-commerce. Small screens and multiple field entries are high barriers to completed transactions as over 68% of e-commerce shopping...
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September 12, 2016
No so, says CardLinx CEO Silvio Tavares in Benzinga today. Here is an excerpt from the article: …if you look closely, one realizes that a severe downturn in the Silicon Valley economy will not be happening any time soon, and certainly not before the end of this year. The reason is that many of the new breed of Silicon Valley...
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September 9, 2016
Here’s the full article about the Internet of Commerce Things by CardLinx CEO Silvio Tavares: Unless you have been on an extended vacation in the Antarctic with no access to WiFi, you have by now heard of the “Internet of Things” commonly referred to by its pithy acronym “IoT”. IoT refers to technologies that are supposed to change the world...
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September 1, 2016
We’ve launched this blog as a place to discuss the latest technologies and innovations across all the industries the CardLinx Association covers: marketing and advertising, payments, banking, card-linking, loyalty and offers, consumer retail and e-commerce. We will also spotlight new and evolving technologies influencing these industries like biometrics, cloud computing, big data and deep learning applications. The name of this...
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