Last Thursday, 15 DCA executives did a “strategy sprint” to assess tech disruption. Here are a few observations. You may have taken our five-minute tech disruption survey. We used it to lay the groundwork for a “strategy sprint” last Thursday. Fifteen executives from a dozen DCA member companies worked together to assess which technologies represent opportunities and threats to today’s...
DCA Member Augeo Launches Crypto Loyalty Program Cryptocurrency platform Heaps was launched by DCA member Augeo, a global leader in enterprise engagement and loyalty platform technology. The new platform, powered by Prime Trust, lets users exchange loyalty rewards for leading cryptocurrencies. DCA Insight: Consumer interest in cryptocurrency is creating opportunities for brands to elevate engagement with customers, members, and employees....