Americans Are Borrowing Money Again  Consumer demand for credit is high. There was a 39% uptick in auto loans, general-use credit cards and personal loans from April 2020 to April 2021, according to credit-reporting firm Equifax. DCA Insight When the pandemic first hit, people worried. About getting laid off and/or running out of money. Splurging on a new car, taking a...

The CardLinx Association released industry data revealing the latest trends in digital commerce and card-linked offers or “CLO”. Based on input from fin-tech, ad-tech and merchant leaders worldwide, the global trade association’s 2020 findings show significant industry growth, including a 40% increase in the share of advertising budgets devoted to card-linking. “The study reveals demand for card-linked offers is on...

The parent company of CardLinx member 24S of the LVMH Group, the world’s largest luxury retailer, is ending its planned takeover of Tiffany & Company. The government of France requested the deal be delayed on Aug. 31 because of a threat of U.S. tariffs on French goods, as well as coronavirus concerns. CardLinx Insight: The souring of this deal is...

New Clean Way to Pay: Mobile Wallets Surge on Covid 19 Fears Requiring no physical contact with merchant point-of-sale terminals, mobile wallets are increasingly viewed as a safer way to pay by consumers around the world. Fears that payment cards, cash and coins may be tainted with the coronavirus, and that touching in-store terminals might make shoppers sick, the use...

Apple Card announced on Friday that its 3% cash-back card-linked offers at Walgreens would also be valid for drive-thru purchases and on purchases made through the drug retailer’s e-commerce site. Because of Covid-19, merchants are seeing a significant shift in sales to online, and away from in-store. CardLinx Insight: Covid-19 has upended many business models—including those related to card-linked offers....

Expect the Unexpected in Covid-19’s Wake In the uncertainty that surrounds the coronavirus, Silvio Tavares, CEO of industry trade association Cardlinx, shared perspectives with member executives around the world. Among topics discussed? Travel’s stalled, with hotel occupancy at just 15% and properties slated to close; credit card use is down, impacting the U.S. and other countries where consumer spending accounts...

By Silvio Tavares, CEO, The CardLinx Association At a time like this, when our personal lives and professional lives are unexpectedly upended, it‘s tough to stay optimistic—and not lose sight of unseen opportunities. As we witness the enormous scale of death, sickness and suffering caused by Covid-19, it can be difficult to see the silver lining. But it is often...

What happened in 2019 in mobile payments, digital commerce and card-linking? It was a year of great progress, accomplishment and milestones. As The CardLinx Association prepares for its seventh year as the de-facto global association for online to offline commerce, it is worthwhile to take a few minutes to consider the great year that our member companies and our association...

We welcome 24S to the CardLinx Association. 24S is the online e-commerce brand for the world’s largest luxury goods conglomerate LVMH. LVMH generates over $50 billion in annual revenues and includes a number of the best known luxury brands such as Louis Vuitton, Fendi, Givenchy, Dior and Celine. LVMH has announced its intention to acquire Tiffany’s, one the oldest and...

We welcome Fanbank to The CardLinx Association. Fanbank is an online platform that enables small businesses to create and grow commerce transactions with target customers right in their own neighborhood. Fanbank’s next generation commerce software adds personalization to credit and debit card payments. Personalizing increases business profits by 25%. But marketers and business owners are bogged down with high friction...

We welcome LoyaltyOne to The CardLinx Association. One of their best-recognized brands is Air Miles. Air Miles has over 11 million accounts, more than 200 retailer brands and has been the leading loyalty program in Canada for over two decades. Based in Toronto, Canada, LoyaltyOne provides loyalty marketing services to enterprises in retail, financial services, grocery, petroleum retail, travel and...

The CardLinx Association announced new aspirational principles for consumer financial data. The principles outlined in this framework promote fair, efficient and effective use of consumer data across all industries that have access to consumer financial data. The principles are designed to support CardLinx members’ implementation of data-driven products and to inform policy makers. “We acknowledge that there exist significant complexities...