The CardLinx Association released industry data revealing the latest trends in digital commerce and card-linked offers or “CLO”. Based on input from fin-tech, ad-tech and merchant leaders worldwide, the global trade association’s 2020 findings show significant industry growth, including a 40% increase in the share of advertising budgets devoted to card-linking. “The study reveals demand for card-linked offers is on...

May CardLinx Europe Council Wednesday, May 13th, 2020 Via Zoom Webinar The mission of the CardLinx Europe Council is to create a technical forum for collaboration among European based card issuers, processors, retailers, publishers, card-linked technology providers and merchants to promote the growth of card-linking and online to offline commerce. The Council will focus on discussing current shared technical challenges...

CardLinx Europe Council Wednesday, March 18th, 2020 Via Zoom Webinar The mission of the CardLinx Europe Council is to create a technical forum for collaboration among European based card issuers, processors, retailers, publishers, card-linked technology providers and merchants to promote the growth of card-linking and online to offline commerce. The Council will focus on discussing current shared technical challenges and...

How do the best companies in the world build digital trust and data confidence with consumers? They do it by adhering to these 7 straightforward data best practices. CardLinx, a multi-industry trade association, recently completed a 1.5 year study and task force to identify key factors driving digital trust and data confidence. Task force members determined that merchants, mobile apps,...

Leading card issuers, financial institutions, retailers, card link technology and marketing technology innovators came together at CardLinx Europe to share key industry insights. Leaders from companies including FIS, Discover, Harvey Nichols, Fidel and Collinson Group were excited to share how they are using the latest technology to implement online-to-offline commerce. Executives from top companies in attendance included 24s, MasterCard, Carte-Bancaires,...

Leading card issuers, financial institutions, retailers, card link technology and marketing technology innovators came together at CardLinx Canada to share key industry insights. Leaders from companies including Rakuten, RBC, TransUnion and Moneris were excited to share how they are using the latest technology to implement online-to-offline commerce. Executives from top companies in attendance included Samsung, MasterCard, Visa, Collinson Group, FIS,...

Leading card issuers, financial institutions, retailers, card link technology and marketing technology innovators came together at CardLinx East to share key industry insights. Leaders from companies including Augeo, Microsoft, GasBuddy, FIS and GetUpside were excited to share how they are using the latest technology to implement online-to-offline commerce. Executives from top companies in attendance included Discover, Hilton, MasterCard, Capital One,...