. . . and DCA members are meeting in Manhattan on November 8th to talk about it. EXACTLY THREE MONTHS FROM TOMORROW, on Nov. 8th at Mastercard’s offices in Manhattan,...
I follow developments in digital commerce, of course, many of which involve Digital Commerce Alliance members. I saw some data recently about innovation diffusion – which made me think about...
On the buying journey, there's a fine line between Friction and Fun This week I’ve had conversations with several DCA members as we work together to identify and reduce or...
We keep hearing about “data clean rooms.” What are they? One of our themes this year is how DCA members are moving fast to adapt to a changing data environment. ...
DCA members are learning from each other how to source and responsibly use new data types Rakuten and Banyan – both DCA members – were recently featured in a PYMNTS...
We've had several recent conversations with DCA members about reducing friction. But do we always want to reduce friction? Low-friction commerce is good. We see products we like, we transact with a...
If Points become more fungible, do they still drive consumer engagement? This week I was talking with a new DCA member – Points4Purpose – about setting consumer rewards “free.” Old-school...
Please Welcome Points4Purpose to Digital Commerce Alliance! Points4Purpose (P4P) leverages the combined power of choice and giving to align your customer's purpose with that of your business. By supporting worthy...
Life After Third-Party Cookies DCA members gathered in San Francisco last week to talk about the future of payments and offers – with deep dives into the potential and present...